LINE × Bridget Riley

Overview

LINE × Bridget Riley is a fictious school project. The aim was to create a site to highlight and sell products from a collaboration between a brand and a designer/artist of our choice.

LINE is an American ski brand and one of its main strengths is to create freeride and freestyle skis with a simple and beautiful design.

Bridget Riley is a British artist who has distinguished herself in Op Art (optical art) thanks to geometric works that are both simple and complex.

As I really like skiing and optical illusions, I came up with this unlikely collaboration. Unfortunately, I had too much to do with the web development so I could not take time to create new ski designs... For this reason, I had to use placeholder pictures from existing skis by LINE.

Date

2021

Software

Figma
VS Code
Adobe Photoshop

School

ēracom

Course

UI/UX design

Grade

6

Visit the site

Gallery

Screens

Graphic identity